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All Aboard!: The Story of Joshua Lionel Cowen & His Lionel Train Company, by Ron Hollander
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To commemorate the milestone of Lionel Train Company's 100th anniversary comes an updated second edition of ALL ABOARD!, the marvelous story of Joshua Lionel Cowen and the toy trains he created. Originally published in 1981, ALL ABOARD! brings back the classic electric trains for all those who remember them. The Santa Fe came in gleaming silver and shiny red. The New York Central was gray and white. World War I models carried seige guns, a 1957 engine came in pink for girls. There were Pullmans and steam locomotives, Lehigh Valley coal cars, lumber cars, and a design from 1964 that carried radioactive waste and the Mercury capsule. A&E Network named Lionel trains a "Top Ten Toy" of the century-#4 specifically.
But the story of Lionel trains is far from over. Co-owned by rock star Neil Young, who bought the company because of his autistic son's love for the trains, the Lionel Train Company is stronger than ever, and is evolving with the times by employing remote control, sound chips, and other technical innovations. With 32 all-new pages and scores of colorful illustrations from the archives of Lionel catalogs, ALL ABOARD! is the definitive collector's book on the subject.
- Sales Rank: #1048826 in Books
- Brand: Brand: Workman Publishing Company
- Published on: 2000-09-11
- Original language: English
- Number of items: 1
- Dimensions: 11.16" h x .95" w x 8.86" l,
- Binding: Hardcover
- 288 pages
- Used Book in Good Condition
Review
"All Aboard will be required reading for anybody who ever had a model railroad." -- Palm Beach Post
From the Inside Flap
One century ago, Joshua Lionel Cowen created his first electric train. A simple open wooden box on wheels, its sides stained red and printed with Electric Express in gold lettering, it was intended for shop windows where, loaded with goods, it would advertise a store's wares. But as it turned out, customers coveted the train, not the cargo, and Cowen discovered a new business.
And as it also turns out, there's a picture of an Electric Express on page 29. Because All Aboard! Is the definitive illustrated history of Joshua Lionel Cowen, the company he founded, and the electric trains that for decades were synonymous with boyhood in America. Originally published in 1981, it has been revised and updated for Lionel's 100th anniversary, capturing the spirit of a company remarkable for its resilience and dedication to innovation – traits that continue to define it even today.
"No book tells the story better than this new, centennial edition of ALL ABOARD!" -Richard P.Kughn Chairman Emeritus Lionel L.L.C
Here are the steam locomotives that puffed real smoke. The flashing diesels. The lifelike accessories from the milk car delivering milk cans to operation semaphores to billboards advertising Baby Ruth Candy. And the glorious full-color catalogs and breathtaking layouts that brought the Lionel world to life and mesmerized kids and their fathers alike. Jump on board for a ride through Lionel's grand history – and a glimpse into the future of toy trains. AUTHOR BIO: RON HOLLANDER directs the journalism program at Montclair State University and was judged the best college newspaper adviser in the country. He was a Fullbright Scholar for two years in the People's Republic of China and returns frequently to photograph China's steam locomotives. He was featured on the History Channel's special on Lionel trains. His reporting has appeared in The New York Times, Los Angeles Times, Washington Post, Chicago Sun – Times , Boston Globe, Newsday, Town & Country, The New Republic, and many others.
From the Back Cover
TICKETS PLEASE!
In time to celebrate the Lionel Train Company's 100th anniversary, ALL ABOARD! is the definitive collector's book on Lionel toy trains, brought up to date and enriched with an all new chapter plus a mini-scrapbook of rare stock certificates, patents, and business papers.
Most helpful customer reviews
10 of 10 people found the following review helpful.
Marvelous book. A starting point for the Lionel Hobby
By J. Kitchen
I have had several copies of the previous edition of this book but kept giving them away to neighbors of mine. It is a wonderful look at one of the oldest and most successful toy companies in the world: Lionel Trains. This book covers everything: humble beginnings, postwar boom, near destruction at the hands of famed veteran of the "Red Scare" Roy Cohn to it's present day owners. If you had Lionel trains as a child or have always loved them from afar I cannot tell you how much fun this book is. With stories on all of the most famous cars and the people behind the genius it's an engrossing read.
6 of 6 people found the following review helpful.
Highly recommended reading for toy train enthusiasts
By Midwest Book Review
All Aboard! The Story Of Joshua Lionel Cowen & His Lionel Train Company is the fascinating story of the man who made the electric toy train one of the most popular toys for boys and hobbies for grown men in the last century. Published in part to celebrate the Lionel Train Company's 100th Anniversary, All Aboard! is also a testament to how this producer of toy trains dealt with the competition of electronic games at the end of the 20th century and is experiencing a surge of popularity at the beginning of the 21st Century. Original published in 1981, this new, revised and updated celebratory edition of All Aboard! is welcome and highly recommended reading for toy train enthusiasts in general, and Lionel Train collectors in particular!
8 of 9 people found the following review helpful.
Excellent book but not enough words
By A Customer
As toy train collector I say without reservation that this book is the best there is in documenting the history of Lionel Trains. e.g., it lays to rest several ongoing myths. One, the founder (Joshua Lionel Cowen) was a wonderful, loving, caring father and employer. He was, at times, these things. But like many successful people he was also a bully, tyrant, and egomaniac who could, and did, plant the knife of financial greed squarely in the back of his son (Lawrence Cowen) and long time, devoted employees. Chapter 7 covers this unsavory and little known side of the founder.
A second ongoing myth laid to rest is that Lawrence Cowen (son of the founder) was a daddy's boy who came along for the ride (!) and was merely a corporative decoration with none of daddy's marketing and inventive genuis. Quite to the contrary, Lawrence Cowan had to placate a father who knew it all and was jealous of the son. Lawrence was responsible for the most successful selling train (by far) ever made by Lionel, the beautiful Santa Fe F3 diesel introduced in 1948. The father had nothing to do with the success of this train as he was still locked in to what had been successful (steam engines) but was rapidly being replaced by new technologies (diesels).
The book is excellent-including an additional chapter covering Lionel's history from 1982 to the present-but in my opinion too many pages are devoted to pictures (whose number abound in the book) at the expense of more detailed documentation. When the first edition of this book was published (1981) many of the individuals who were players in Lionel's heyday were still alive. The author should have interviewed these individuals in much more depth. He does some interviewing of the players, but only a very few and hardly in depth.
All of the above said I reconmmend this book as the best source of facts regarding the history of lionel Trains; facts presented in an interesting "can't put the book down" manner.
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